Close but no cigar — Said when someone comes very near to success but does not quite achieve it. The idiom acknowledges the effort and near-miss without granting the reward.
Origin & History
The phrase originates from American fairground stalls in the early 20th century. Cigars were a popular prize at shooting galleries and ring-toss games. If a player came close to winning but missed the target, the stall keeper would say "close, but no cigar" — meaning you nearly won, but not quite good enough to earn the prize.
The expression entered wider everyday English by the 1930s. It appeared in Hollywood films of the era and gradually spread to sports commentary, business language, and casual conversation. Today it is used in any situation where someone falls just short of a goal.
Example Sentences
| Sentence | Context |
|---|---|
| She got 9 out of 10 on the test — close, but no cigar. | Academic result just below the top score |
| His free kick hit the post. Close but no cigar for the home side. | Sports commentary on a near-miss |
| We bid on the contract but lost it to a rival by a narrow margin — close, but no cigar. | Business negotiation falling short |
| "I guessed the password on my third attempt." "Close but no cigar — you only get two tries." | Casual dialogue about a failed attempt |
| The team finished second in the championship. A great season, but close but no cigar. | End-of-season summary |
How to Use It
Use this idiom to acknowledge that someone came very near to succeeding — but ultimately did not. It is warmer in tone than simply saying "you failed"; it gives credit for the effort. Common in sports, games, exams, business pitches, and everyday conversation.
The idiom is typically said by an observer commenting on someone else's near-miss, not by the person themselves. It can be sympathetic or gently teasing depending on your tone.
Conversation example:
A: "I almost convinced the client. They said they'd think about it."
B: "Close but no cigar — until they sign, it's not a deal."
Common Mistakes
Mistakes to Avoid
He didn't even show up to the interview — close but no cigar.
He interviewed well but lost the job offer to another candidate — close but no cigar. (The idiom is for near-misses only, not complete failures.)
Close but no sugar / close but no prize.
Close but no cigar. (The fixed phrase always uses "cigar" — do not substitute other words.)
I made close but no cigar on the exam.
I came close on the exam but no cigar — I missed a pass by two marks. (The idiom is a set phrase; do not break it up mid-sentence.)
Related Idioms
Practise This Idiom
Practice English Idioms
Use these exercises to master idioms in context: